“Greenwashing” is one of my favourite “mot du jour” at the moment.
I’d love to be “green” – but with a family of four, two cars and a job working for a subsidiary of an airline my carbon footprint is the size of a yeti! (Note: Car No.1 turns into a rail season ticket in 2 months time).
As with most middle class suburbanites in 2008 I will apply salve in the form of some eco products when I next shop at my local multi national supermarket.
I will also consider staying at the “aloft Lexington” next time I’m in Boston (http://www.starwoodhotels.com/alofthotels/hotels/index.html).
It looks pretty cool, and with a light dusting of eco credentials, I’ll report back on how “eco” is “eco” !